TERMS & conditions

Terms of Use / Terms of Service

Last Updated: 01.01.2026

PREAMBLE

The websites https://verycoldmail.com/ and any related application or dashboard made available by LICKFOLD DIGITAL OÜ (together, the “Website”) are published by LICKFOLD DIGITAL OÜ, a private limited company incorporated under the laws of Estonia, having its registered address at Harju maakond, Tallinn, Kesklinna linnaosa, Järvevana tee 9, 11314, Estonia (hereinafter the “Company”, “Service Provider”, “VeryColdMail”, “we”, “us”, or “our”).

VeryColdMail provides email warmup and deliverability services intended for professional users, including warmup automation, deliverability monitoring and inbox placement testing (the “Services”).

These Terms of Use and Sale (the “Terms”) define the conditions under which the Company provides the Services and the conditions under which a Customer or User may access and use them.

These Terms form a contract (the “Contract”) between the Customer and the Company. The Contract is composed of these Terms and our Privacy Policy. In case of conflict, these Terms govern the use and purchase of the Services.

By creating an account, subscribing to a plan, or using any part of the Website or Services, you acknowledge that you have read, understood, and accepted these Terms without reservation.


1. SUBJECT

The purpose of these Terms is to define:

the conditions of access to and use of the Website and Services;

the subscription and payment terms for paid plans; and

the rights and obligations of the Parties relating to Customer Data, security, and responsibility for use.


2. DEFINITIONS

In these Terms, the following words have the meanings below, whether used in the singular or plural:

“Account”: the Customer’s online account created on the Website to access the Services.
“Anomaly”: any malfunction, bug, incident, or error affecting the Website, Software, or Services.
“Content”: any emails, messages, copy, headers, or data transmitted by the Customer through or in connection with the Services.
“Customer”: a User who has created an Account and/or subscribed to a paid plan.
“Customer Email Account”: any mailbox connected by the Customer (or on the Customer’s behalf) for warmup or deliverability testing (e.g., Gmail, Outlook, IMAP/SMTP mailboxes).
“Customer Data”: any information uploaded, transmitted, stored, or made available by the Customer through the Services, including mailbox configuration metadata and connection credentials where applicable.
“Parties”: the Company and the Customer (each a “Party”).
“Plan”: a subscription tier granting access to certain Services and usage limits.
“Services”: the warmup, deliverability monitoring, inbox placement testing, analytics, diagnostics, and related functionality provided by VeryColdMail.
“Software”: the Website and any associated application, scripts, systems, and tools used to provide the Services.
“Unavailability”: any inability to access the Website or Services, including downtime, outages, third-party failures, maintenance, or network issues.
“User”: any person or entity browsing or using the Website.


3. ACCOUNT — REGISTRATION

3.1 Conditions of access

The Services are intended for professional (business) use. By using the Services, you represent that you are legally capable of entering into binding agreements and that you use the Services in a professional capacity.

3.2 Registration information

When creating an Account, you agree to provide accurate, complete, and up-to-date information and to update it promptly if it changes. If information is false, misleading, incomplete, or outdated, the Company may suspend or terminate access to the Services.

3.3 Security of access credentials

Access to the Account is typically protected by login credentials (email and password and/or any authentication methods we enable). You are responsible for maintaining the confidentiality of your access credentials and for all activity performed through your Account.

The Company will never ask you for your password via an unsolicited email or phone call.


4. SERVICES

4.1 Description

The Services are designed to support deliverability by simulating and managing warmup interactions and by providing monitoring and testing signals and reports. This may include generating automated interactions such as sending warmup emails, replying, opening, moving messages out of spam or promotions, and similar engagement actions, as configured by the Customer.

VeryColdMail does not act as a marketing agency and does not run your outbound campaigns on your behalf. The Services are infrastructure and reputation-support tools.

4.2 Technical restrictions

The Company may apply technical restrictions (limits, throttling, scheduling, sending patterns, connection rules, and safeguards) to protect the quality, security, and stability of the Services and to reduce abuse risk.


5. CUSTOMER OBLIGATIONS — ACCEPTABLE USE

You agree to use the Website and Services carefully, in good faith, and in accordance with these Terms, any in-app guidelines, and the policies of your email provider (e.g., Google, Microsoft, or other mailbox services).

You must not use the Services for or in connection with:

illegal activity, fraud, or impersonation;

phishing, scams, malware, or harmful content;

harassment or abusive messaging;

violations of anti-spam, privacy, or data protection laws;

activities that materially harm networks, domains, mail systems, or third parties.

If we reasonably believe your use creates a security risk, legal exposure, or deliverability/network harm, we may suspend or terminate your access immediately.


6. EMAIL COMPLIANCE RESPONSIBILITY

You are solely responsible for ensuring that your email outreach, tracking, and data practices comply with applicable laws and regulations (including, where relevant, CAN-SPAM, GDPR, ePrivacy rules, and local anti-spam requirements).

The Company provides technical tools and does not provide legal advice or guarantee legal compliance.


7. CONNECTION OF CUSTOMER EMAIL ACCOUNTS

To use certain Services, you must connect one or more Customer Email Accounts and provide the technical information necessary to authenticate or establish connection (e.g., OAuth, app passwords, IMAP/SMTP settings, tokens, or other credentials depending on provider).

By connecting a Customer Email Account, you authorize the Company to perform the warmup and testing actions you configure through the Services.

You represent and warrant that you have the authority to connect each mailbox and domain you submit and to authorize these actions.


8. PLANS — PRICING — BILLING

8.1 Plans and limits

Plans may differ by included features, usage limits, number of mailboxes, tests, or other technical parameters. The Company may modify Plans and limits over time, including adding, removing, or changing features.

8.2 Billing

Paid subscriptions are billed in advance on a recurring basis (typically monthly unless otherwise stated). By subscribing, you authorize recurring charges using the payment method you provide.

Unless required by law, fees are non-refundable, and any billing period started is due in full.

8.3 Price changes

The Company may change pricing by providing prior notice. If you do not accept the new pricing, you must cancel before the renewal date to avoid being charged under the updated price.

8.4 Taxes

Prices may be displayed exclusive of taxes unless stated otherwise. You are responsible for applicable taxes, duties, or similar governmental charges, except where the Company is required to collect them.


9. NO DELIVERABILITY GUARANTEE

Email deliverability depends on many factors outside the Company’s control (provider filtering decisions, domain reputation history, content, sending patterns, list quality, recipient behavior, and policy changes).

Accordingly, the Company does not guarantee any specific outcomes, including inbox placement, spam avoidance, open rates, reply rates, or revenue results. The Services are provided as support tools, not as performance guarantees.


10. AVAILABILITY — MAINTENANCE

The Company aims to provide reliable access but does not guarantee uninterrupted or error-free operation. Unavailability may occur due to maintenance, infrastructure incidents, third-party outages, internet failures, or force majeure.

The Services are provided “as is” and “as available”.


11. CUSTOMER DATA — CREDENTIALS — PRIVACY

11.1 Ownership

The Customer retains ownership of Customer Data. The Company does not claim ownership of your mailboxes, domains, email lists, or Content.

11.2 License to process

You grant the Company the rights strictly necessary to host, process, transmit, and display Customer Data for the purpose of providing the Services, generating reports, and maintaining platform security.

11.3 Credentials and access limitations

If the Services require mailbox credentials or tokens, the Company processes them solely to connect to your mailboxes and execute the features you enable (warmup sending/receiving, engagement actions, and deliverability tests).

The Company does not sell credentials and limits access to operational necessity. For more detail, see the Privacy Policy.

11.4 Data protection

Personal data processing is described in the Privacy Policy, including legal bases, retention, and rights where applicable.


12. SECURITY

You acknowledge the inherent characteristics and limitations of the internet. You are responsible for protecting your own systems, devices, and Account credentials.

The Company implements reasonable administrative, technical, and organizational safeguards, but cannot guarantee absolute security.


13. INTELLECTUAL PROPERTY

The Website, Software, Services, branding, and all related intellectual property are owned by the Company or its licensors.

Subject to these Terms and during the subscription period (if any), the Company grants you a limited, non-exclusive, non-transferable, revocable right to access and use the Services for your internal business purposes.

You may not copy, reverse engineer, resell, sublicense, redistribute, modify, or exploit the Services except as expressly permitted by law or with the Company’s prior written consent.


14. TERMINATION — SUSPENSION

14.1 By the Customer

You may cancel your subscription at any time through your Account settings (or the method provided in-app). Cancellation takes effect at the end of the current paid billing period unless otherwise stated.

14.2 By the Company

The Company may suspend or terminate access (with or without notice depending on circumstances) in the event of:

violation of these Terms;

non-payment;

suspected abuse, fraud, or security risk;

legal or regulatory risk;

misuse that threatens the stability or reputation of the Services or third parties.


15. LIMITATION OF LIABILITY

To the maximum extent permitted by law, the Company shall not be liable for indirect, incidental, special, consequential, or punitive damages, including loss of revenue, loss of profit, loss of leads, loss of data, deliverability or sender reputation impacts, or business interruption.

If the Company is found liable notwithstanding the foregoing, the Company’s total aggregate liability for all claims relating to the Services shall not exceed the amounts paid by the Customer to the Company in the three (3) months preceding the event giving rise to the claim.


16. INDEMNIFICATION

The Customer agrees to indemnify and hold harmless the Company from any claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising out of or related to:

the Customer’s Content, campaigns, or email practices;

violation of applicable laws or third-party rights;

misuse of the Services;

Customer Data sources, collection, or consent.


17. THIRD-PARTY SERVICES

The Services may interact with third-party providers (email services, DNS providers, hosting, payment processors, analytics). The Company is not responsible for third-party systems, filtering decisions, outages, or policy changes.


18. MISCELLANEOUS

18.1 Entire agreement

These Terms and the Privacy Policy constitute the entire agreement between the Parties regarding the Services and supersede any prior communications on the subject.

18.2 Severability

If any provision is found invalid or unenforceable, the remaining provisions remain in full force, and the invalid provision will be replaced by a valid provision that most closely reflects the original intent.

18.3 No waiver

A failure to enforce any provision does not constitute a waiver of that provision.

18.4 Language

These Terms are written in English. If translated, the English version will prevail to the extent permitted by law.


19. APPLICABLE LAW — JURISDICTION

These Terms and the Contract are governed by the laws of the Republic of Estonia.

Any dispute arising out of or relating to these Terms, the Website, or the Services shall fall under the exclusive jurisdiction of the competent courts in Tallinn, Estonia, unless mandatory law provides otherwise.


20. CONTACT

For legal or Terms-related inquiries, contact:

Email: [email protected]

Too many outreach campaigns fail not because of bad offers or weak copy — but because emails never reach the primary inbox. Sender reputation, mailbox behavior, and deliverability signals decide results long before prospects read your message.

We built VeryColdMail to give senders real control over those signals.

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